PCCE – Primary Care Clinical Excellence
Pharmacist Consulting Across Primary Care · National Key Opinion Leader

Where Clinical Excellence Meets Primary Care

Danny Bartlett is a pharmacist consulting across all aspects of primary care, founder and managing director of Primary Care Clinical Excellence, and one of the UK's most sought-after primary care speakers — driving better medicines, better teams, and better patient outcomes.

Danny Bartlett speaking at a conference
150+
National speaking engagements
20,000+
NHS clinicians reached
3.5m
Patient population served
Danny Bartlett

Pharmacist. Educator. Strategist.

Danny Bartlett is a national Key Opinion Leader and pharmacist consulting across all aspects of primary care, operating at the intersection of medicines optimisation, prescribing policy, workforce education, and healthcare strategy. As Clinical Lead for the Kent, Surrey & Sussex Primary Care School (NHS England), he provides regional strategic oversight of multi-professional education across three Integrated Care Boards serving a combined population of 3.5 million.

A former elected Board Member of the English Pharmacy Board (Royal Pharmaceutical Society, 2023–2026) and current Panel Member for the General Pharmaceutical Council's national accreditation process, Danny contributes at the highest levels of professional governance. He is also Deputy Course Lead and Senior Lecturer in Pharmacist Independent Prescribing at the University of Brighton, and co-author of a recently published book on medicines management in primary care (Class Professional, 2026).

With a publishing record spanning BMJ Open, the Pharmaceutical Journal, and Chemist & Druggist, Danny combines academic rigour with the practical credibility of over a decade on the front line of primary care.

MPharm – University of Reading Independent Prescriber PGCert Strategic Leadership NHS England Clinical Lead RPS Board Member (2023–2026) GPhC Panel Member University of Brighton – Senior Lecturer Deprescribing Specialist Parkinson's Medicines Reviews
  • Clinical Lead, Primary Care School – NHS England, KSS (Oct 2024–present)
  • Board Member, English Pharmacy Board – Royal Pharmaceutical Society (Jun 2023–May 2026)
  • Deputy Course Lead & Senior Lecturer – University of Brighton, Independent Prescribing (Sep 2022–present)
  • Panel Member – Accreditation & Recognition – General Pharmaceutical Council (Jun 2025–present)
  • Non-Executive Director – Morph & The Pharmacist Network (Jun 2025–present)
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How I can help you

From national conference speaking and prescribing education to board-level governance and market access advisory — evidence-based expertise tailored to NHS organisations, primary care networks, ICBs, higher education, and healthcare industry.

National & Regional Conference Speaking

Invited keynote speaker and workshop facilitator at 150+ national, regional and international events — reaching an estimated 20,000+ NHS clinicians. From Best Practice and Clinical Pharmacy Congress to HSJ Medicines Forum and Cardiovascular & Diabetes Professional Care, Danny delivers evidence-led sessions that translate policy into frontline prescribing practice.

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Clinical Education & Prescribing Training

Bespoke education for prescribers and multi-disciplinary teams — from prescribing safety masterclasses to high-risk medicines programmes. As Senior Lecturer and Deputy Course Lead for Pharmacist Independent Prescribing at the University of Brighton and a Senior Fellow of the Higher Education Academy (SFHEA), Danny brings genuine academic rigour and frontline clinical depth to every session.

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Workforce Development & Strategy

Strategic workforce planning and development support for PCNs, ICBs and NHS Training Hubs. As Clinical Lead for NHS England’s KSS Primary Care School with shared oversight of a regional training budget across three ICBs, Danny brings direct national experience in ARRS strategy, educator pathways, DPP quality assurance, and integrated multi-ICB workforce design.

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Healthcare Improvement Consultancy

Practical, evidence-based consultancy for healthcare and digital organisations seeking measurable service improvement. With experience spanning primary care networks, NHS England and higher education, Danny has designed care models that demonstrably reduce GP demand and improve patient outcomes — bringing that applied thinking to organisations at any stage of transformation or digital change.

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Clinical Governance & Patient Safety

Independent support across clinical risk, medicines safety governance and patient safety programme design. A national HSJ Patient Safety Awards judge across multiple consecutive years, Danny also serves as a national regulatory accreditation panel member for the GPhC — bringing rigorous, multi-sector governance expertise to practices, PCNs and wider healthcare organisations.

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Mentoring & Professional Coaching

One-to-one and group mentoring and professional coaching for all clinicians. A Sussex Training Hub trained coach and mentor, and Senior Fellow of the Higher Education Academy, Danny supports new-to-practice clinicians, aspiring clinical leaders and experienced professionals to build confidence, capability and career clarity.

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Formulary & Market Access Consultancy

Expert clinical advisory input at formulary, prescribing policy and market access level. A nationally recognised Key Opinion Leader in cardiovascular risk, diabetes, deprescribing and medicines safety — with extensive advisory board and industry engagement experience — Danny translates clinical evidence into credible, real-world primary care impact for pharmaceutical and healthcare organisations.

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Non-Executive Organisational Services

Strategic board-level contribution for healthcare, digital and education organisations. Drawing on active experience as elected Board Member of the Royal Pharmaceutical Society’s English Pharmacy Board, Non-Executive Director through a complex multi-organisation merger, and GPhC national accreditation panel member, Danny offers independent scrutiny, sector expertise and governance rigour at the highest level.

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Popular speaking topics

Evidence-led, practically grounded sessions that resonate with primary care audiences — from frontline prescribers to ICB medicines leads and pharmacy educators.

Medicines Optimisation

Deprescribing in Primary Care: A Framework for Safer, Smarter Prescribing

Evidence-based strategies for reducing inappropriate polypharmacy, improving patient safety, and building a sustainable deprescribing culture across primary care networks.

Cardiovascular & Diabetes

Translating CVD and Diabetes Guidelines into Primary Care Reality

How prescribers can bridge the gap between national guidance and everyday practice — with practical tools for cardiovascular risk reduction and SGLT-2/GLP-1 optimisation.

Workforce & Education

Clinical Pharmacists in Primary Care: Maximising Impact

Moving beyond medicines management to truly transform patient care — a strategic and practical guide for pharmacy professionals operating in PCN and general practice settings.

Medicines Safety

High-Risk Medicines: Building Safer Systems in General Practice

A case-study-led exploration of how primary care teams can design robust governance frameworks for high-risk drugs and prevent avoidable harm.

Prescribing Education

The Future of Pharmacist Prescribing: Policy, Practice and Preparation

What the 2026 prescribing registration changes mean for the profession — and how educators, employers, and clinical leads can prepare their organisations.

Quality Improvement

Making QI Work in the Real World

A practical QI toolkit for busy primary care teams — stripping out the jargon and focusing on the methods that drive sustainable, measurable improvement in under-resourced settings.

Previous speaking venues include

Best Practice Birmingham Clinical Pharmacy Congress HSJ Medicines Forum Cardiovascular & Diabetes Professional Care Best Practice London CPC North Sussex ICB Prescribing Events Pharmacy Management ICB Medicines Forum DPC Sussex Prescribing Network Brighton & Worthing Clinician Forums

Looking for a speaker for your next event? I'd love to discuss a bespoke session for your audience.

Clinical education that actually works

Traditional clinical education is dense, dry, and forgotten by Tuesday. PCCE takes a different approach — evidence-based content built around how busy clinicians actually learn: visual, concise, and immediately applicable.

PCCE creates original clinical education content — and partners with organisations to co-create resources that work in their context, for their teams, and towards their goals. Not just a speaker. Not just a content creator. Both.

No committees. No agency delays. No markup. Working directly with Danny means faster decisions, direct access to the thinking behind the content, and clinical education that ships — created at the clinical coalface and tapped into practising clinicians. Book time with me → you’ll get a Teams invite automatically

Visual & under 3 minutes

Animation-led explainers on the @ScienceMadeVisual YouTube channel — complex pharmacology and primary care concepts broken into visuals that actually stick.

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The reference clinicians reach for

Co-author of Medicines Management: A Quick Reference Guide for AHPs in Primary Care (Class Professional, 2026) — evidence-based, practical, and written for the clinic, not the lecture hall.

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Live, tailored, and evidence-led

150+ national speaking engagements. Bespoke clinical education workshops for GP practices, PCNs, and NHS organisations — medicines optimisation to prescribing safety.

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Collaborative working & project management

PCCE doesn’t just deliver sessions and move on. Danny works alongside organisations on joint initiatives — bringing clinical expertise and project management capability from brief to delivery. If you have something to build, not just something to present, that’s where PCCE operates.

Co-producing educational resources built around your organisation’s context and goals
Managing projects end-to-end — from scope and brief through to final output
Joint initiatives with NHS organisations, PCNs, training hubs, and industry partners
Clinical lead and subject matter expert on co-branded educational programmes
“The goal isn’t a good session. It’s the moment something clicks — and clinicians walk away able to adapt and improve their practice.”
— Danny Bartlett  ·  Pharmacist  ·  Educator  ·  Clinical Lead, NHS England

Learn in under 3 minutes

Short, visually-driven clinical explainers — making pharmacology and primary care concepts quick to grasp and easy to remember.

Science Made Visual is Danny's YouTube channel — bite-sized, animation-led explainers that turn complex medicines and clinical topics into clear, memorable visuals for clinicians, students, and curious patients alike. Below are the educational series hosted here, growing as new videos are released.

What people say

Feedback from clinicians, event organisers, and organisations across primary care.

Peer-reviewed research, books & commentary

Published academic work, clinical commentary, and thought leadership across primary care pharmacy, medicines optimisation, and workforce development.

BMJ Open
Peer-reviewed research

A Modified Delphi Consensus to Reframe and Prioritise the Management of Chronic Insomnia in UK Primary Care

BMJ Open  ·  Volume 15, Issue 11  ·  2025

A national modified Delphi consensus study involving 201 UK healthcare professionals — GPs, pharmacists, and sleep specialists — generating 37 evidence-based recommendations to improve the diagnosis and management of chronic insomnia in primary care. The study highlights systemic under-recognition of insomnia and calls for it to be treated as a stand-alone chronic condition.

Steering group member & co-author
The Pharmaceutical Journal
Opinion

What a Primary Care Network Pharmacist Really Does

The Pharmaceutical Journal

An inside account of the expanding and evolving role of clinical pharmacists within primary care networks — demystifying the day-to-day reality of PCN pharmacy practice and making the case for the profession's central role in delivering NHS primary care transformation.

Author
The Pharmaceutical Journal
News & Research

SMRs Cut Prescribing of Potentially Inappropriate Medicines by Up to 40%

The Pharmaceutical Journal

Reporting on the significant clinical impact of structured medication reviews (SMRs) conducted by clinical pharmacists in primary care, demonstrating measurable reductions in potentially inappropriate prescribing and highlighting the value of pharmacist-led interventions in reducing medicines-related harm.

Contributor
The Pharmaceutical Journal
Opinion

We Must Build a Supportive and Safe Structure for Primary Care Pharmacy Teams

The Pharmaceutical Journal

Calling for robust governance, clinical supervision, and professional support structures as increasing numbers of pharmacists move into general practice. Sets out what safe, effective ARRS pharmacy workforce integration requires — from competency frameworks to leadership accountability.

Author
The Pharmaceutical Journal
Opinion

How Fearful Medication Requests Have Wreaked Havoc on My General Practice During the COVID-19 Pandemic

The Pharmaceutical Journal  ·  June 2020

A frontline account of the medicines-related pressures facing primary care during the COVID-19 pandemic — exploring how media-driven patient anxieties around medication generated a wave of inappropriate requests and what pharmacists and GPs can do to manage demand safely and compassionately.

Author

Let's work together

Whether you're looking for a conference speaker, clinical educator, QI partner, or workforce consultant — I'd love to hear about your project. Fill in the form or reach out directly.

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